Венчур по Понятиям | Street MBA | United States America (US)

Create: 2025-05-23 Update: 2025-07-10 10:29:44

90% стартапов инвестиции НЕ нужны

Но все почему-то думают наоборот.

Первым делом все фаундеры начинают думать "как зарейзить миллион". А надо думать "как заработать первую тысячу долларов".

Инвестиции - это не цель, это инструмент. И нужен он далеко не всегда.

Когда инвестиции ОБЪЕКТИВНО нужны:

1/ Высокие COGS - если себестоимость продукта жрет львиную долю выручки

Мой опыт: SpatialChat стоил $14,000 в месяц на серверах WebRTC при выручке $30K. Первый капитал в пару сотен штук тогда нам помог, спасибо моим партнерам.

2/ Time-to-market критичен - когда рынок быстро захватывается
Примеры: ChatGPT появился, все ломанулись делать AI-продукты. Кто позже - проиграл.

3/ Регулируемые индустрии - финтех, медтех, где нужны лицензии
На compliance в SpatialChat потратил $32,000 на SOC2, но это уже оплачивал из прибыли.

4/ B2B с длинными циклами продаж - когда от знакомства до оплаты 6-12 месяцев
Команда должна есть что-то эти месяцы (ну конечно когда ты соло или вдвоем - главное чтобы вам было что есть)

5/ Серьезная R&D - биотех, робототехника, квантовые компьютеры
Очевидно.

Когда инвестиции НЕ нужны:

Простые SaaS за $50-500/месяц
Инфопродукты/курсы
Агентства/консалтинг
E-commerce/дропшиппинг
Большинство мобильных приложений

Я знаю чувака, который один пилит SaaS на $7-9M в год. Никогда не рейзил ни цента.

Главный вопрос: можете ли вы достичь первых $10K выручки в месяц своими силами? Если да - делайте bootstrapping.

Если нет - тогда ищите инвестиции.

Не надо рейзить деньги просто потому что "так принято в стартапах". Венчурный путь = high risk, high reward.
Но есть и low risk, decent reward.

Венчур по Понятиям | Street MBA

О "великих" книгах "Lean Startup", "Zero to one", "Startup owner's manual" Вспоминаю прочитанное с этих книг и поймал себя на мысли, что все они заточены под создание $100m-$1B компаний. Там много полезных уроков, но в основном они говорят как найти проблемы…

Простые SaaS за $50-500/месяц
Инфопродукты/курсы
Агентства/консалтинг
E-commerce/дропшиппинг
Большинство мобильных приложений

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90% стартапов инвестиции НЕ нужны

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