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Create: 2025-05-30 Update: 2025-07-10 16:56:03

Как ИИ-лаборатория ПИКа помогла менеджерам застройщика лучше продавать, или о модуле анализа видов из окон R2.Видоботы

Артур Ишмаев, руководитель отдела исследований и разработки в области ИИ в ПИКе, рассказал про то, как его команда на базе платформы R2 разработала анализатор видов из окон. Этот инструмент теперь помогает девелоперу презентовать и продавать квартиры на сайте.

Что хотели
Заказчиком модуля выступил отдел продаж ПИКа. Менеджерам требовался наглядный инструмент, позволяющий быстро показывать клиентам, что именно те увидят из своей будущей квартиры. Плюс процесс должен был работать автоматически и легко масштабироваться.

Как делали
Разработку вели на собственной платформе R2 с использованием цифровых моделей Москвы, генплана, здания с информацией о планировках квартир.

Что получилось
Модуль рассчитывает поле видимости из окон с учётом ориентации зданий и выводит результаты в двух форматах: схематичном изображении направлений видов и текстовом описании объектов с указанием типа окна и комнаты. Также включено процентное соотношение разных объектов в поле зрения.

Как использует бизнес
Теперь на сайте ПИК у каждой квартиры есть вкладка «Вид из окна», где можно изучить визуализацию и применить фильтры. Инструмент работает автоматически и легко масштабируется на все проекты. В будущем команда планирует развивать сервис с применением искусственного интеллекта и расширять его возможности.

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Как ИИ-лаборатория ПИКа помогла менеджерам застройщика лучше продавать

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