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Create: 2022-07-03 Update: 2025-07-10 21:43:36

Почему Intel не церемонился с текстом об уходе с российского рынка

Продолжаю исследовать «заглушки» с сайтов иностранных IT-компаний. Текст Intel: «Мы немедленно приостановили все деловые операции в России. Это следует за нашим предыдущим решением приостановить все поставки клиентам в России и Беларуси».

Судя по тексту, Intel особо не церемонился и не подбирал слова. Компанию не волновали тавтологии и канцелярит. Вероятно, Intel прогнал англоязычный текст через Google-переводчик.

Такая небрежность вряд ли по вкусу редакторам, маркетологам и пиарщикам из IT-компаний. Я и сам задался вопросом: «Нельзя ли написать поаккуратнее»? А потом подумал, что слова подбирают, когда побуждают к действию, показывают профессионализм, избегают репутационных рисков. Продуманные сообщения — признак заинтересованности.

Когда ловить нечего, и перспектив не видно, с текстами не церемонятся. Сообщение отражает равнодушие Intel, который свернул бизнес в России. И, видимо, надолго.

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Telegram and Signal Havens for Right-Wing Extremists

Since the violent storming of Capitol Hill and subsequent ban of former U.S. President Donald Trump from Facebook and Twitter, the removal of Parler from Amazon’s servers, and the de-platforming of incendiary right-wing content, messaging services Telegram and Signal have seen a deluge of new users. In January alone, Telegram reported 90 million new accounts. Its founder, Pavel Durov, described this as “the largest digital migration in human history.” Signal reportedly doubled its user base to 40 million people and became the most downloaded app in 70 countries. The two services rely on encryption to protect the privacy of user communication, which has made them popular with protesters seeking to conceal their identities against repressive governments in places like Belarus, Hong Kong, and Iran. But the same encryption technology has also made them a favored communication tool for criminals and terrorist groups, including al Qaeda and the Islamic State.

Почему Intel не церемонился с текстом об уходе с российского рынка

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