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Create: 2023-07-28 Update: 2024-05-12 13:47:05

«Кинопоиск» впервые вышел в плюс - благодаря кооперации с другими кинотеатрами

Вчера Яндекс опубликовал финансовые результаты второго квартала 2023 года - и впервые развлекательный сегмент Яндекса, Плюс и Кинопоиск в частности, вышли на положительную рентабельность. Не помешала ни обостряющаяся конкуренция среди больших игроков, ни повышение расходов на авторский контент - которое мы, кстати, уже предсказывали.

С контентом, кстати, выходит очень интересно - весомую часть прибыли принес рост аудитории дополнительных опций из подписки: «Амедиатеки», more.tv, спортивного контента и других расширений. Сама же аудитория «Кинопоиска» за прошедший год выросла на 60% и составила около 9,1 млн зрителей в месяц. Сотрудничество такое может быть выгодно всем сторонам: пользователи получают дополнительный контент, а стриминги - огромную совокупную аудиторию.

Какой вывод можно сделать из озвученного? Если делать качественный дорогой контент, развивать партнерские связи, действовать системно и методично - успех рано или поздно придет.

Даже если придется немного подождать.

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How to use Telegram to find people near you

Telegram is not only limited to being an instant messaging app between friends and family, but also has a real social component, through which you can meet new people and start conversations. All this through a functionality that integrates. This application is very complete and has many more useful features, like the bots that its main competitors. This is a compelling reason which is why you should download Telegram on any of the available platforms. And this time, we will focus on the function of people nearby. If you want to meet new people and make friends, then this is a feature worth checking out. Next, we will explain in detail how you can use it.

«Кинопоиск» впервые вышел в плюс - благодаря кооперации с другими кинотеатрами

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