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TikTok запускает новое приложение Coin App для стимулирования роста основного сервиса

Новое приложение будет поощрять пользователей за просмотры. Запуск должен исправить замедление роста TikTok на рынке ЕС. Coin App сначала запустят для Испании, Франции и Германии

Поощрение для них будет также за приглашение друзей и др. Баллы за такие задания можно обменять на подарочные карты

При тесте приложения в Японии его DAU вырос до 2,5 млн, но из них менее 25% составляли до этого аудиторию TikTok

Маркетинг / Диджитал
TikTok запускает новое приложение Coin App для стимулирования роста основного сервиса

Новое приложение будет поощрять пользователей за просмотры. Запуск должен исправить замедление роста TikTok на рынке ЕС. Coin App сначала запустят для Испании, Франции и Германии

Поощрение для них будет также за приглашение друзей и др. Баллы за такие задания можно обменять на подарочные карты

При тесте приложения в Японии его DAU вырос до 2,5 млн, но из них менее 25% составляли до этого аудиторию TikTok
The Information
TikTok Launches New Rewards App to Boost Growth
TikTok’s growth in Europe has slowed down so much that it’s rolling out a new app that gives people financial incentives to watch its videos. The Chinese-owned company is introducing a new app in Spain, France and other countries that will encourage users…
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TikTok запускает новое приложение Coin App для стимулирования роста основного сервиса

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Many modern travelers appear to struggle with managing various aspects of their finances simultaneously while abroad, such as banking, budgeting, investing, trading, and saving. It is important to have apps installed on the device that will help you carry out these necessary tasks.

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