Hochland может выкупить бренд сыра «Сиртаки» @Все о цепях поставок

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Create: 2025-06-17 Update: 2025-07-04 23:33:55

Hochland может выкупить бренд сыра «Сиртаки»

Российская структура немецкого производителя сыра Hochland может выкупить у ГК «Нева Милк» популярный бренд рассольного сыра «Сиртаки» за 350–400 млн руб. Сейчас компания производит сыр «Фетакса», конкурирующий в российской рознице с «Сиртаки». Покупка сильного российского бренда может позволить Hochland снизить давление на материнскую компанию, считают эксперты.

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Hochland может выкупить бренд сыра «Сиртаки»

Российская структура немецкого производителя сыра Hochland может выкупить у ГК «Нева Милк» популярный бренд рассольного сыра «Сиртаки» за 350–400 млн руб. Сейчас компания производит сыр «Фетакса», конкурирующий в российской рознице с «Сиртаки». Покупка сильного российского бренда может позволить Hochland снизить давление на материнскую компанию, считают эксперты.

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