#Netflix Q3在打擊共享密碼並推出廣告方案後，付費會員新增876萬遠超預期的549萬，退訂的情形並未大幅增加，歐非中東市場是新增最多的區域（我猜可能土耳其貢獻不少），訂閱會員總數來到2.47億。Q3財報營收年增7.8%至85.4億和預期相符，但淨利年增20%至16.7億，EPS $3.73 高於預期的 $3.49。 @IEObserve 國際經濟觀察

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Create: 2023-10-19 Update: 2025-07-07 01:16:38

#Netflix Q3在打擊共享密碼並推出廣告方案後，付費會員新增876萬遠超預期的549萬，退訂的情形並未大幅增加，歐非中東市場是新增最多的區域（我猜可能土耳其貢獻不少），訂閱會員總數來到2.47億。Q3財報營收年增7.8%至85.4億和預期相符，但淨利年增20%至16.7億，EPS $3.73 高於預期的 $3.49。

公司更要調升美國及英國市場的方案 #訂閱價格，美國的Basic方案從$9.9每月調升至$11.99，Premium 從$19.99調升至$22.99每月，漲價幅度15-20%。standard和廣告方案則維持在15.49和$6.99。

$NFLX 預計Q4營收年增率重回雙位數至11％，付費會員新增則預估和Q3持平。獲利能力持續轉強，Netflix預計全年營業利潤率會在18-20%的上緣，2024利潤率會繼續提高至22-23%。

Netflix財務長說他們的利潤率還沒有到達天花板，認為公司在利潤率成長還有很長的路可走。

更多內容可以看這篇：https://vocus.cc/article/65307b41fd89780001a3c168

Patreon版本：https://www.patreon.com/posts/netflix-zhang-20-91276841

IEObserve 國際經濟觀察

#Netflix Q3在打擊共享密碼並推出廣告方案後，付費會員新增876萬遠超預期的549萬，退訂的情形並未大幅增加，歐非中東市場是新增最多的區域（我猜可能土耳其貢獻不少），訂閱會員總數來到2.47億。Q3財報營收年增7.8%至85.4億和預期相符，但淨利年增20%至16.7億，EPS $3.73 高於預期的 $3.49。

公司更要調升美國及英國市場的方案 #訂閱價格，美國的Basic方案從$9.9每月調升至$11.99，Premium 從$19.99調升至$22.99每月，漲價幅度15-20%。standard和廣告方案則維持在15.49和$6.99。

$NFLX 預計Q4營收年增率重回雙位數至11％，付費會員新增則預估和Q3持平。獲利能力持續轉強，Netflix預計全年營業利潤率會在18-20%的上緣，2024利潤率會繼續提高至22-23%。

Netflix財務長說他們的利潤率還沒有到達天花板，認為公司在利潤率成長還有很長的路可走。

更多內容可以看這篇：https://vocus.cc/article/65307b41fd89780001a3c168

Patreon版本：https://www.patreon.com/posts/netflix-zhang-20-91276841

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