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Как росли продажи Ozon по регионам

Согласно отчету, суммарный оборот продавцов Ozon за 2023 год вырос в 2,5 раза. Если считать по федеральным округам – цифры еще более впечатляющие. Результаты – на картинке.

Причины роста стандартные: увеличение покрытия и логистической инфраструктуры, развитие предпринимательских сервисов и рост клиентуры. Самых больших успехов в этом достигли восточные отделения.

Субъект РФ, в котором Ozon показывал себя наиболее успешно – это Республика Калмыкия: рост оборота за год составил 1270%. Следом идут Ненецкий автономный округ (+720%), Республика Мордовия (+640%) и Чеченская Республика (+600%).

Главный конкурент Wildberries пока показывает более скромные цифры: рост оборота – 89% год к году.

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Как росли продажи Ozon по регионам

Согласно отчету, суммарный оборот продавцов Ozon за 2023 год вырос в 2,5 раза. Если считать по федеральным округам – цифры еще более впечатляющие. Результаты – на картинке.

Причины роста стандартные: увеличение покрытия и логистической инфраструктуры, развитие предпринимательских сервисов и рост клиентуры. Самых больших успехов в этом достигли восточные отделения.

Субъект РФ, в котором Ozon показывал себя наиболее успешно – это Республика Калмыкия: рост оборота за год составил 1270%. Следом идут Ненецкий автономный округ (+720%), Республика Мордовия (+640%) и Чеченская Республика (+600%).

Главный конкурент Wildberries пока показывает более скромные цифры: рост оборота – 89% год к году.
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Как росли продажи Ozon по регионам

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