👇Ах @Вишенка на торте

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Create: 2024-03-19 Update: 2024-05-13 22:17:56

👇Ах, какое блаженство, знать, что я — совершенство

Пока мы пыжимся и пытаемся стать медийными, виртуальные инфлюенсеры захватывают диджитал-пространство.
Знакомьтесь, это Mикела. У неё 2,6 млн. подписчиков в Инстаграм. Микела поёт песни, запускает бренды одежды и рассказывает об уроках, которые она вынесла после расставания.

Цифровые инфлюенсеры — это очень удобно для бизнеса. Здесь нет репутационных рисков — Микела не устроит голую вечеринку. Микела скажет всё, как надо, и никогда не потребует повышения оплаты труда. Микела сможет говорить на всех языках мира, что существенно расширит географию присутствия бренда.

Полный контроль — это ещё и главный минус. Мы обожаем грязь и желтуху, следить за скандальными и неоднозначными личностями для людей — огромное удовольствие. Пока цифровые инфлюенсеры не научатся обливаться зелёнкой и подстраивать автокатастрофы, по-настоящему интересными они не станут.

Мораль такова: завязывайте быть идеальными. Будьте собой и оставьте вылизанность цифроблогерам.

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