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Create: 2024-04-19 Update: 2024-06-11 06:35:44

Наше агентство era – стратегический партнер «Новые русские бренды: ритейл-медиа и маркетплейсы»

24 апреля состоится первая в России специализированная конференция, которая соберет более 600 участников и раскроет самые актуальные темы в ритейл-медиа совместно с топ-менеджерами наших агентств Mediasystem, CONTENT+, era:

🔹Олег Темботов выступит модератором пленарной дискуссии при участии маркетинг-лидеров Авито, “Детского мира”, "Кухни без границ", Sибирской Коллекции и Sintec Group.

Эксперты обсудят, что такое ритейл-медиа, от которого ждут performance-показателей, на какие метрики стоит ориентироваться и как достичь результата.
11:40/зал Булгаков

🔹Антон Белашов в рамках темы о трендах на ESG представит совместный с Авито кейс, раскрывающий как социальная повестка драйвит продвижение брендов.
15:25/зал Набоков

🔹Александр Шароватов расскажет о трендах в инструментарии и об инвентаре e-Retail Media, о построении знания о продукте и об эффективных стратегиях.
16:00/зал Цветаева

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Telegram auto-delete message, expiring invites, and more

elegram is updating its messaging app with options for auto-deleting messages, expiring invite links, and new unlimited groups, the company shared in a blog post. Much like Signal, Telegram received a burst of new users in the confusion over WhatsApp’s privacy policy and now the company is adopting features that were already part of its competitors’ apps, features which offer more security and privacy. Auto-deleting messages were already possible in Telegram’s encrypted Secret Chats, but this new update for iOS and Android adds the option to make messages disappear in any kind of chat. Auto-delete can be enabled inside of chats, and set to delete either 24 hours or seven days after messages are sent. Auto-delete won’t remove every message though; if a message was sent before the feature was turned on, it’ll stick around. Telegram’s competitors have had similar features: WhatsApp introduced a feature in 2020 and Signal has had disappearing messages since at least 2016.

Наше агентство era – стратегический партнер «Новые русские бренды: ритейл-медиа и маркетплейсы»

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