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Create: 2025-05-23 Update: 2025-07-07 05:06:17

Coca-Cola перезапустила кампанию Share a Coke в Китае

Производитель напитков адаптирует культовую кампанию под зумеров, ориентированных на онлайн-среду

Coca-Cola объявила о возрождении легендарной кампании Share a Coke («Поделись Колой») в Китае, представив ее в обновленной версии. Теперь вместо имен на бутылках и банках с напитком размещаются популярные сленговые выражения, которыми молодежь описывает себя в онлайн-пространстве.

На упаковке новой линейки продукции нанесены такие обозначения, как E person (экстраверт), I person (интроверт), fashionista («создатель вайба»), foodie («гурман»), comedian («комик») и другие. В компании считают, что такие характеристики отражают современные способы самовыражения и служат инструментом для построения связей между молодыми людьми.

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Can I mute a Telegram group?

In recent times, Telegram has gained a lot of popularity because of the controversy over WhatsApp’s new privacy policy. In January 2021, Telegram was the most downloaded app worldwide and crossed 500 million monthly active users. And with so many active users on the app, people might get messages in bulk from a group or a channel that can be a little irritating. So to get rid of the same, you can mute groups, chats, and channels on Telegram just like WhatsApp. You can mute notifications for one hour, eight hours, or two days, or you can disable notifications forever.

Coca-Cola перезапустила кампанию Share a Coke в Китае

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