Data Insight . Цифры E-commerce | United States America (US)

Create: 2025-05-30 Update: 2025-07-03 02:25:19

Data Insight анонсирует новый выпуск ежемесячного бюллетеня, посвященного развитию eGrocery в России. В нем раскрываются основные цифры, характеризующие рынок онлайн продажи продуктов за апрель 2025 года.

Оcновные выводы:

🔹В апреле 2025 года интернет-магазины и сервисы доставки продуктов питания выполнили 87 млн заказов, что на 5% меньше, чем в марте 2025 года, и на 38% больше, чем в апреле 2024 года

🔹В апреле 2025 года среднесуточное количество заказов составило 2 806 тыс. Этот показатель примерно на 5% меньше значения за март 2025 года

🔹Data Insight предполагает, что рынок eGrocery по итогам 2025 года составит 1,1 млрд заказов и 1,6 трлн рублей (здесь и далее прогноз не учитывает возможные негативные сценарии – резкое ухудшение динамики реальных доходов, резкий рост инфляции и/или уход с рынка ряда ключевых игроков)

🔹Данный прогноз соответствует росту относительно 2024 года в 1,4 раза по количеству заказов и в 1,3 раза объему онлайн-продаж

🔹Мы ожидаем, что по итогам 2025 года средний чек составит примерно 1 428 рублей (-4% к 2024 году)

Подписаться на Бюллетень eGrocery

Data Insight . Цифры E-commerce

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Data Insight анонсирует новый выпуск ежемесячного бюллетеня

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